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Social Media Marketing

Social Media Marketing is all about getting involved and connecting with others through social networking sites like LinkedIn, Facebook and Twitter.

Getting Started with Social Media

Get Your Small Business Started on Social Media

February 25, 2015 by Ken Partain

Listen to a reading of this blog post: From Facebook to Pinterest, there are a lot of popular social media networks. In fact, according to research done by the Pew Research Center, consumer usage of social media is becoming increasingly ubiquitous. As of 2014, not only do 74% of all online adults use social media, …

Read moreGet Your Small Business Started on Social Media
6 Steps to Success with Social Media Marketing

6 Steps to Success with Social Media Marketing

February 5, 2015 by Ken Partain

Listen to a reading of this blog post: In today’s always-connected society, social media marketing is becoming an increasingly powerful tool for small businesses. Just like big name corporations, new startups and home-based businesses can likewise increase their visibility through social networks. In fact, it’s easier than ever for small businesses to grow a thriving …

Read more6 Steps to Success with Social Media Marketing
Social Media

Common Small Business Social Media Mistakes

January 27, 2015 by Ken Partain

Listen to a reading of this blog post: For small businesses, social media is extremely valuable as it allows you to connect with clients, generate new leads, and build an online community. However, as a fairly new marketing technique, many small business owners find social media to be a challenge. Learning how each of the …

Read moreCommon Small Business Social Media Mistakes
Large Community of People Celebrating

How to Grow Your Online Community

January 21, 2015 by Ken Partain

Listen to a reading of this blog post: In today’s ever connected society, it should come as no big surprise that online marketing is critical even for major companies. As such, it makes sense that having an internet presence is also important when it comes to launching a startup or expanding the reach of your …

Read moreHow to Grow Your Online Community
Hashtag Marketing

Hashtag Marketing on Social Media

January 7, 2015 by Ken Partain

Listen to a reading of this blog post: From #bostonstrong to #OccupyWallStreet, many significant events have been commented on, discussed, and debated through the use of viral hashtags. However, while most small business owners are aware of hashtags, not all of them realize that hashtags can also play a significant role when it comes to social …

Read moreHashtag Marketing on Social Media
Social Media

Why Your Small Business Should Embrace Social Media

December 16, 2014 by Ken Partain

Listen to a reading of this post: While most small business owners have heard about social media marketing and its usefulness, many are still hesitant to get started. Indeed, some business owners actively choose to ignore social media. Unfortunately, not only are you depriving yourself of a valuable tool, but you’re basically shooting yourself in …

Read moreWhy Your Small Business Should Embrace Social Media
Social Media

What Small Businesses Should Do on Social Media

November 25, 2014 by Ken Partain

From Facebook and Twitter to Instagram and Pinterest, there are many popular social media sites out there. Likewise, since an estimated 72% of all internet users are currently active on social media, each platform essentially provides access to a thriving online community. As a result, small businesses would be wise to incorporate social media into …

Read moreWhat Small Businesses Should Do on Social Media
Facebook Ads

Using Facebook Dark Posts

October 14, 2014 by Ken Partain

Technology has opened up more avenues than we can even imagine, many of which provide business owners with unlimited possibilities and opportunities. These opportunities come in many shapes and forms, and when used properly can be very effective. One such opportunity is the Facebook dark posts, or an unpublished post, using your business’ Facebook page. …

Read moreUsing Facebook Dark Posts
Computer keyboard with special keys for social media

Social Media Tools to Manage Your Online Presence

October 9, 2014 by Ken Partain

Engaging your fans and customers via social media has become more and more necessary over the last several years. It’s a big mistake for a small business owner to assume the transition to social media is not important for their company. It’s a big mistake for a small business owner to assume social media isn’t …

Read moreSocial Media Tools to Manage Your Online Presence
Business Networking

It’s Time To Do Some Business Networking!

February 5, 2014 by Anne Partain

The Website Mojo site is complete. Of course we will always be tweaking our story and adding content, but it’s ready.  We have our business cards and it’s time to start networking! Why is business networking so important?  It is a strategic and powerful part of our marketing efforts.  We always generate business from networking.  …

Read moreIt’s Time To Do Some Business Networking!
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