The blog posts you see below are posts related to Local Search Optimization with the intent of helping you get found when someone searches for your products and services at the local level, especially using mobile technology like smartphones and tablets.
Simply put, a local citation is the mention of your company name, address and phone (referred to as NAP) on another website. When it comes to Local SEO, citations are very important. Scroll a little further for a brief explanation and example. Since Google began back in 1998 incoming links have been a very important …
Listen to a reading of this blog post: When you own or manage a small business, local SEO strategies are important to your success. You must provide the searcher with the most relevant answer to their question in order to appear high in the local search results. For example, if you are searching for a …
Listen to a reading of this blog post: While some consumers will still flip through a physical copy of the yellow pages, today the majority of people prefer to look online. After all, modern customers are often on the go. As a result, whether they are driving around town or waiting in the doctor’s office, …
On October 13th, Moz released its much awaited annual survey analyzing the current state of local search and online ranking factors. Specifically, Moz built upon the framework they used for their 2013 survey and aimed to identify more specific changes. As most small business owners understand, the search ranking of your website has a major …
I was recently talking with a company about their local search results and the topic of local citations came up. They wanted to know “What are local citations and what are their importance to our online success?” What are Local Citations? First, local citations are simply a mention of your company name, address and phone …
Website technology has come a very long way since I built my first website, as rudimentary as it was, back in 1994. Today, in our 24/7/365 connected world, the people who visit your website have certain expectations, expectations that were created by the technology available and the massive marketing budgets of the top social media …
