Content Marketing Archives

Small Business Content Marketing Tips

February 18, 2015 by Ken Partain

Listen to a reading of this post: From creating snazzy infographics to publishing blog posts, practically every small business is involved in content marketing in one way or another. Even keeping your Facebook page active with a post every week technically counts. However, while many small business owners utilize content marketing in some form, not …

Two Key Differences Between Traditional and Online Marketing

November 7, 2014 by Ken Partain

From hiring someone to wave a sign at a street corner to posting special customer discounts on Facebook, there are many different marketing tactics out there. While most small business owners are familiar with traditional marketing, promoting your business online is critical for modern day success. After all, while traditional marketing is still relevant for …